KITE 2017 shows the vibrancy of KZN

KITE 2017 shows the vibrancy of KZN

The KwaZulu-Natal Industrial Technology Exhibition (KITE) 2017 provided a comprehensive portal for industrial technology solutions, and was undoubtedly a hit with exhibitors

Held between July 26 and 28 at the Durban Exhibition Centre, KITE once again proved that it is the only place in KwaZulu-Natal (KZN) to source and experience a comprehensive variety of industrial technology solutions under one roof.

With a total overall attendance of 4 470 of the country’s industry professionals (97 percent from KZN), KITE 2017 was lauded as the definitive interactive industrial technology equipment showcase.

“With an average of 1 490 visitors per day, compared to the daily average of 1 289 in 2015, all three days of the exhibition were extremely busy. The 150-plus exhibitors (up 30 exhibitors from 2015) welcomed visitors from across a number of industries and, interestingly, 55 percent of all visitors had never attended KITE previously,” says John Sterley, portfolio director at Specialised Exhibitions.

KITE 2017 attracted more than 150 exhibitors and  4 470 visitors.Feedback from the visitors clearly indicated their satisfaction for the wide selection of technology available. Kosheek Surajpal of Hulamin says: “We run a very large plant and, because we are responsible for general maintenance, we need a variety of equipment. I am a regular visitor to KITE and find the show very informative. We found lots of new equipment and amassed valuable information.”

Avishkar Madhan, Avi M Consulting, adds: “I have attended the last four KITE events and in all instances I found products that suit our company’s needs. This year I was looking for mechanical fluid control and flow technology such as pumps, valves and accessories.

“There is a very good coverage of a number of the sectors in which we operate, such as mining, sugar and general industry. We found a number of new suppliers from whom we will be ordering in the coming months. What makes this so valuable is that they all have a local stockholding and supply capacity and capability.”

Similarly, exhibitors at the event were enthusiastic about the calibre of visitors in terms of procurement decision-making capabilities. Jo van Aulock, of Schneider, says: “We were previous exhibitors at KITE and returned after an absence of about six years. The show has exceeded our expectations in terms of visitor quality and general organisation.

KITE 2017 shows the vibrancy of KZN“We used this opportunity to introduce our packaged industrial solutions – known as our Industrial Ecostructure – to the market, and we have had a really good response. This is the perfect branding opportunity for us in KZN.”

Graeme Cox of Omron notes: “Omron returned to KITE after an absence of a few years. We have realised the potential of the show and the great value in the target market it attracts. We had lost contact with a number of previous customers and have used our presence at KITE to reconnect with them on a very positive level.

“We were definitely able to interact with the right people and we have had a great response to our customised integrated network capabilities solutions. Our Johannesburg team were pleasantly surprised at how vibrant and large the KZN market is.”

According to Sterley, the new Propak Africa Pavilion was very well received by the visitors.

“We have developed a great mix of visitor attractions and the free-to-attend SAIMechE Seminar Theatre, the Manufacturing Enterprise Solutions Association (MESA) special interest group and the Lifting Equipment Association of South Africa (LEEASA) conference were all extremely well attended.

“Such was the response to the MESA special interest group that the organisation has expressed an interest in presenting a special interest group at the 2019 event,” he points out.

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